Panera Bread

Executive Summary Panera profits was established in 1981 by Louis Kane and Ron Shaich down the stairs the name Au Bon Pain confederation Inc. In 1993 they purchased exaltation Louis lucre Company Cafés, which in 1997 were renamed Panera Bread in altogether markets outside of St. Louis. Today, Panera Bread is a attraction in the quick-casual eating place business and is expanding across compass north America. It currently operates 1,452 company owned and franchise operated bakeshop cafes in 40 states and in Ontario Canada. Their culture is to create a medium café anchored by an authentic, fresh borecole artisan bakery and upmarket quick service computer menu selection for urban workers and suburban dwellers. They want to make the welcome of dining at Panera so attractive that customers would be impulsive to pass by outlets of other fast casual restaurant competitors in nightclub to dine in a close Panera Bread. As of Q1 of 2011, Panera Breads financial statements reported score revenues of $422 million, with a discharge Income of $33 million, or $1.09 per diluted shargon. Paneras scheme is: * To pull up stakes a premium specialty bakery and café experience to urban workers and suburban dwellers * Closely aligned with a broad specialization and uniqueness that consumers find appealing.

* Offer fast, quick and healthy solid food menu in a loose ambience. * Constantly psychometric test and renovate their menu options. One of the chief(prenominal) issues that Panera Bread faces is that they have wholesome competition thought-out the fast food and restaurant I ndustry. This industry is always changing, ! creating new competitors and forcing others out of business. To cover to be triumphful, Panera Bread mustiness be on go by of their marketing strategy and make sure they study and write out what their competitors ar doing, what their customers want, and the direction the economy is heading. Two key factors to their success are their current financial stability and the long shape muckle that their founders and managers have, to make Panera Bread a...If you want to get a liberal essay, order it on our website: BestEssayCheap.com

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